Educate those who seek it.
Give back to the organizations that protect it.
What is West Lyfe?
We are guardians
of the wild.
The West Lyfe is at once a lifestyle, a sustainable clothing company, and a steward, if not defender, of the American West’s most wild and remote places.
Why West Lyfe?
A way to live.
We live our lives first and to make our life’s work make a difference. Time spent outdoors yields health and happiness and the West Lyfe should be shared and available to all who seek it.
A way to think.
We believe in co-prosperity and that we can strike a balance with the natural world by creating a business that gives more than it takes.
A way to act.
As the West grows in population, the wild spaces we love are being overrun and losing the WILDness that makes the West uniquely the West. We support organizations that protect and preserve the WILD we cherish.
From the Rocky Mountains to the desert to the Pacific Ocean, there is an undeniable majesty to the American West. We feel that the essence of the West Lyfe is best expressed through art.
Who is West Lyfe?
West Lyfe was born and raisedin Steamboat Springs, CO
As was its founder and creator Michael Vandahl, a self-taught artist, entrepreneur and coach. The former collegiate basketball player left Steamboat to earn a degree in business and environmental studies and quickly became conflicted, if not disillusioned, by the divergent and misaligned nature of his two areas of study. Upon graduation, Michael turned to graphic art to express his love and respect for the Western landscape and his desire to preserve it for generations to come. Encouraged by his father, Michael realized his art could serve to inspire and educate others; that he could play a role in the growing movement toward an innovative and more sustainable future for all. For Michael, West Lyfe is a confluence of ideas, education, business, and art. It’s a way to live, to slow down, to enjoy the little things, and make a difference.LEARN MORE